What does 2017 Mean for the Choker?

"Channeling my inner Regina George I would suggest to stop trying to make men’s chokers a thing. It’s not going to happen".

The popularity of the choker hit an all-time high in 2016 led largely by the Kardashian Klan and other high profile celebs alike.  What will the new year mean for the ever so popular fashion trend?


ASOS, the go-to online store favored by fashion bloggers, is now selling chokers for men. This will not come as a surprise to anyone who attended FFW week in one of the many fashion capitals of the world (New York, London, Paris, Milan). Male models could be seen sporting chokers on designer runways including Louis Vuitton, Gucci, 3.1 Phillip Lim, and more.


2017 Gucci Runway


How did we get here? How did the choker go from dogs’ necks to adorning the necks of the fashion world?


Originally, in the 1860s, wearing a choker signified a woman was impure or a prostitute. During this time the choker was a symbol much like the A brandished on women in The Scarlet Letter. I learned this not from reading The Scarlett Letter but from watching the movie Easy A which stars Emma Stone.


In the late 1800s, the choker was adopted as a royal trend as often worn as a string of pearls or diamonds hugging the neck. These necklaces were a sign one was elite as these chokers were personally fit to each neck. No one likes a saggy choker!


For the most part, the chocker’s popularity died down until they made a booming comeback in the 90s. This was a time when Clair’s barely managed to keep tattoo chokers in stalk.

Trendsetters of the time such as Gwyneth Paltrow, Britney Spears, and Paris Hilton all jumped onboard the choker craze.


In the last two years, chokers have made their return to the fashion world a vengeance. Today, fashion influencers such as Rihanna, Kim Kardashian, and Kardashian little sister Kendall Jenner are seen out and about wearing designer chokers on a daily basis.


These influencers can be seen in chokers from brands such as Jacquie Aiche, Are You Am I, and Amarilo.


What will 2017 bring for the future of the choker? Will its popularity fizzle or only continue to rise? Maybe the trend will take off in the uncharted territory of men’s fashion. However, just because Harry styles can pull it off doesn’t mean everyone can.

In my personal opinion, I do not think the men’s choker will ever make it off the runway to main-stream fashion. Channeling my inner Regina George I suggest people stop trying to make men’s chokers a thing. It’s not going to happen.

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